What is the primary goal of the email campaign? (e.g., to promote a new product, to increase engagement, to announce an event)
Who are you targeting with this campaign? (e.g., new customers, existing customers, a specific demographic)
What are the key messages or value propositions you want to communicate? (e.g., benefits of the product, special offers)
What tone and style should the emails convey? (e.g., professional, friendly, persuasive)
How many emails are in the campaign, and what is the purpose of each? (e.g., introduction, offer details, testimonials, final call to action)
What action do you want the recipients to take? (e.g., visit a website, make a purchase, register for an event)
Are there specific elements that need to be included? (e.g., images, links, contact information)
When do you plan to send these emails, and how frequently? (e.g., specific dates, intervals between emails)
How will the emails be personalized? (e.g., using the recipient’s name, tailored content based on past interactions)
Any other information, preferences, or constraints that should be considered? (e.g., budget constraints, preferred email marketing platform)